The Dental Marketing Mix
Specifically for dental GPs, pediatric dentists, and orthodontists, The Dental Marketing Mix delivers in-depth conversations about all things dental marketing — including SEO, online advertising, social media strategy, website design, AI search visibility, and more. You’ll learn how to attract high-quality new patients, improve practice efficiency and culture, and create an above-and-beyond patient experience that drives retention and referrals. Tune in each week for practical, data-driven insights from DentalScapes co-founders Dan Brian and Brian Craig, and a rotating lineup of innovative practice owners, industry leaders, and dental consultants. If you’re committed to building a stronger, more profitable dental practice, The Dental Marketing Mix is essential listening.
The Dental Marketing Mix
Latest Episodes
"David vs. Goliath, DDS" — How Independent Dental Practices Can Compete with DSOs
A DSO-backed practice just opened two miles from your office — bigger ad budget, full-time marketing team, a call center that never misses a call. Now what? In this episode of the Dental Marketing Mix, DentalScapes co-founder Dan Brian takes an...
"Flying Blind" — Why Most Dentists Have No Idea What AI Is Saying About Them
If you've ever opened ChatGPT or Google's AI and searched for your own practice to see how you show up — this episode is for you. What you see in those results is not what your patients see. And building a strategy around it is one of the most ...
“The Referral Illusion” — Why Word of Mouth Isn’t Enough Anymore
Word of mouth is still one of the most powerful forces in dental marketing. But there's a step happening between the referral and the phone call that most practice owners don't even know about — and it's quietly costing practices patients they ...
"Get In While It’s Ugly” — Why Your Dental Practice Needs to Jump in ChatGPT Ads Now
Most dental practices have never heard of ChatGPT ads. That gap is an opportunity — and it has a shelf life.In this episode of the Dental Marketing Mix, DentalScapes co-founder Dan Brian breaks down everything we know so far about advert...
"Two Truths That Just Died" — And What's Replacing Them in Dental Marketing
Still betting your dental practice's growth on SEO alone? That strategy is quietly expiring.In this episode of the Dental Marketing Mix, DentalScapes co-founders Dan Brian and Brian Craig di...